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Über 50 Tools und Modelle, mit denen Sie Ihre Organisation radikal erneuern und transformieren — ohne 50 Bücher zu lesen. Die Modelle sind auf Englisch.
Customer needs / JTBD
The Jobs-to-be-Done Statement and Map put the job your customer is hiring your product for at the centre of the work …
Value Proposition
The Value Proposition Canvas provides a framework that centers your customers. It supports understanding the problem your customer is truly trying to solve so that…
Innovation Approach
These scorecards allow you to rank your solutions concepts and MVPs at the end of Stages 2 and 3 against the most important criteria ...
The Customer Promise Canvas allows you to spin your most significant innovation opportunities into initial solutions and rank these. Further, we test the identified solutions against your business capabilities and the customer’s needs.
The elevator pitch is the key marketing summary of your offering and Value Proposition. With the help of the UNITE Elevator Pitch Template, you can craft a short but compelling description that will serve as the basis of your positioning.
The UNITE approach to testing lays out the best ways to test your innovation in each of the stages of the UNITE innovation process, enabling you to choose the right test to move your innovation forward.
The Job Journey Navigator allows you to instantly understand the gaps between the importance of a customer’s job and their current satisfaction with the available solutions. This analysis will enable you to identify your innovation opportunities.
The Growth-Hacking process gives you a clear template and approach how to plan and execute the growth of your business.
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