The Lean Business Model Canvas is a visual tool used to simplify and analyze a business model. Users focus on creating a minimum viable product to validate the business idea with customers as quickly and efficiently as possible. Based on the Business Model Canvas framework, the Lean Canvas emphasizes rapid experimentation and iteration.
The package
The case
In today's fast-paced marketplaces, businesses don't have a lot of time to determine the potential of new products or services. Descisions must be made quickly. The Lean Business Model Canvas pushes businesses to quickly identify success and failure and to move on from failure without looking back. It encourages vigorous experimentation and quick interation, and gave rise to the ideas behind "failing fast." The Lean Business Model Canvas is a unique document visualizing and communicating a business idea and plan in a clear and concise way. Because its focus is on value and customers, ideas can be quickly refined until a winner is found and developed further.
The mechanics
The Lean Business Model Canvas works by breaking down a business model into nine key building blocks, which are then visually arranged on a single page: 1. Customer Segments 2. Value Proposition 3. Channels 4. Customer Relationships 5. Revenue Streams 6. Key Resources 7. Key Activities 8. Key Partners 9. Cost Structure The Lean Business Model Canvas is meant to be a flexible and iterative tool. Expectations are that we quickly experiment and make changes to different elements of the canvas to validate our business model.
The purpose
What is the goal of the model?
The goal of the Lean Business Model Canvas is to provide a tool that allows you to quickly iterate different elements of your business until you find something that works.
Beyond the download
The PDF is yours to keep. But a model changes something only when it touches the work — and that is what Axibra does with it. The model becomes the structure your decisions are made in, and every outcome stays traceable back to the input it came from.
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From here on
Axibra is where these models run. It carries a decision through to the work that follows it, and keeps every result traceable back to the input it came from. If you would rather start with a conversation, we are one call away.
Strategy does not fail in the thinking. It fails in the handover.
Stefan F. DieffenbacherFounder & Managing Director of Digital Leadership
